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Behind the Kettle Energy Pilot

A pilot is only useful if it can produce an answer you did not want. This is how we design ours so that it can.

By Kettle Energy, Programme team6 min read

The Liverpool waterfront skyline at dusk seen from across the River Mersey
Our first pilot conversations are focused on the Liverpool City Region.

There is a version of a technology pilot that exists to produce a favourable case study. It picks the best properties, measures generously, and reports a headline number. It is also useless, because it tells a landlord nothing about what would happen across the rest of the portfolio.

Start with the baseline, not the installation

Before any equipment is fitted, we agree how the counterfactual will be established: what a home would have consumed and paid without intervention. That means a period of half-hourly data collection, adjusted for weather and occupancy, and written down before anyone knows the answer.

Baseline agreed prior to installation
BeforeBaseline agreed prior to installation
Assumptions and limitations documented
In writingAssumptions and limitations documented
Results reported whether favourable or not
Either wayResults reported whether favourable or not

Seven stages, in order

  1. Discovery — portfolio characteristics, resident engagement capacity, data protection responsibilities.
  2. Feasibility — property survey, electrical suitability, indicative sizing.
  3. Design — measurement framework, resident communications, safeguarding sign-off.
  4. Consent — resident information, opt-in, and a clear route to withdraw.
  5. Installation — qualified electricians, planned interruptions, handover.
  6. Operation — continuous control and monitoring, with a named contact for faults.
  7. Evaluation — measured results against the agreed baseline, published to the landlord.
We do not publish a headline savings figure, because at prototype stage any figure would be a forecast rather than a result.

What we will not do

  • We do not cold-call residents or sell at the doorstep.
  • We do not present synthetic or simulated data as though it came from occupied homes.
  • We do not quote savings we have not measured.

Important notes

  • Kettle Energy is at prototype stage and is not currently a licensed electricity supplier.
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